{"id":90203,"date":"2026-04-22T21:56:36","date_gmt":"2026-04-22T21:56:36","guid":{"rendered":"https:\/\/christiancorner.us\/index.php\/2026\/04\/22\/samsung-exec-reveals-how-new-approach-to-product-design-is-shaping-your-next-galaxy-device\/"},"modified":"2026-04-22T21:57:39","modified_gmt":"2026-04-22T21:57:39","slug":"samsung-exec-reveals-how-new-approach-to-product-design-is-shaping-your-next-galaxy-device","status":"publish","type":"post","link":"https:\/\/christiancorner.us\/index.php\/2026\/04\/22\/samsung-exec-reveals-how-new-approach-to-product-design-is-shaping-your-next-galaxy-device\/","title":{"rendered":"Samsung exec reveals how new approach to product design is shaping your next Galaxy device"},"content":{"rendered":"<p>\n<\/p>\n<div data-content-wrapper=\"true\">\n<div class=\"e_f\">\n<div class=\"e_7s\" style=\"max-width:2560px\"><picture class=\"e_Vg\" style=\"padding-top:56.25%;aspect-ratio:2560 \/ 1440\"><source sizes=\"(min-width: 64rem) 51.25rem, 80vw\" srcset=\"https:\/\/www.androidauthority.com\/wp-content\/uploads\/2026\/04\/Samsung-Galaxy-S26-vs-Ultra-3-scaled.jpg.webp 2560w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2026\/04\/Samsung-Galaxy-S26-vs-Ultra-3-64w-36h.jpg.webp 64w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2026\/04\/Samsung-Galaxy-S26-vs-Ultra-3-1000w-563h.jpg.webp 1000w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2026\/04\/Samsung-Galaxy-S26-vs-Ultra-3-1920w-1080h.jpg.webp 1920w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2026\/04\/Samsung-Galaxy-S26-vs-Ultra-3-1536w-864h.jpg.webp 1536w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2026\/04\/Samsung-Galaxy-S26-vs-Ultra-3-675w-380h.jpg.webp 675w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2026\/04\/Samsung-Galaxy-S26-vs-Ultra-3-300w-170h.jpg.webp 300w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2026\/04\/Samsung-Galaxy-S26-vs-Ultra-3-1280w-720h.jpg.webp 1280w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2026\/04\/Samsung-Galaxy-S26-vs-Ultra-3-840w-472h.jpg.webp 840w\" type=\"image\/webp\"\/><\/picture>\n<div class=\"e_nv e_8s\">\n<p>Brady Snyder\/Android Authority<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div data-container-type=\"content\" class=\"e_Ui e_e e_P\">\n<p>TL;DR<\/p>\n<ul>\n<li>A Samsung executive has shared how the company is redefining its design philosophy.<\/li>\n<li>The company is focusing on four key categories: Live Longer, Live Better, Live Harder, and Live Live.<\/li>\n<li>The executive also shared that Samsung follows three horizons, with the third horizon focused on the company&#8217;s future portfolio.<\/li>\n<\/ul>\n<\/div>\n<div class=\"e_e e_P\">\n<p>Samsung isn&#8217;t exactly known for being adventurous when it comes to design philosophy. However, it has recently started to change things with some of its hardware, like the new design of the Galaxy Buds 4 series. Samsung&#8217;s approach to design has changed over the years, and a new interview sheds some light on the company&#8217;s new direction.<\/p>\n<\/div>\n<div class=\"e_e e_Dk e_Ck\" data-container-type=\"content\">\n<div class=\"e_e e_P\">\n<p><strong>Don&#8217;t want to miss the best of <em>Android Authority<\/em>?<\/strong><\/p>\n<\/div>\n<div class=\"e_e e_am\"><picture class=\"e_em e_fm e_Vg\" style=\"padding-top:31.51%;aspect-ratio:676 \/ 213\"><source sizes=\"9.375rem\" srcset=\"https:\/\/www.androidauthority.com\/wp-content\/uploads\/2025\/09\/google_preferred_source_badge_light@2x.png.webp 676w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2025\/09\/google_preferred_source_badge_light@2x-64w-20h.png.webp 64w\" type=\"image\/webp\"\/><img class=\"e_Wg\" decoding=\"async\" loading=\"lazy\" sizes=\"9.375rem\" title=\"Google Preferred Source Badge Lite@2x\" srcset=\"https:\/\/www.androidauthority.com\/wp-content\/uploads\/2025\/09\/google_preferred_source_badge_light@2x.png 676w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2025\/09\/google_preferred_source_badge_light@2x-64w-20h.png 64w\" alt=\"Google Preferred Source Badge Lite@2x\" src=\"https:\/\/www.androidauthority.com\/wp-content\/uploads\/2025\/09\/google_preferred_source_badge_light@2x.png\"\/><\/picture><picture class=\"e_em e_Vg\" style=\"padding-top:31.51%;aspect-ratio:676 \/ 213\"><source sizes=\"9.375rem\" srcset=\"https:\/\/www.androidauthority.com\/wp-content\/uploads\/2025\/09\/google_preferred_source_badge_dark@2x.png.webp 676w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2025\/09\/google_preferred_source_badge_dark@2x-64w-20h.png.webp 64w\" type=\"image\/webp\"\/><img class=\"e_Wg\" decoding=\"async\" loading=\"lazy\" sizes=\"9.375rem\" title=\"Google Preferred Source Badge Dark@2x\" srcset=\"https:\/\/www.androidauthority.com\/wp-content\/uploads\/2025\/09\/google_preferred_source_badge_dark@2x.png 676w, https:\/\/www.androidauthority.com\/wp-content\/uploads\/2025\/09\/google_preferred_source_badge_dark@2x-64w-20h.png 64w\" alt=\"Google Preferred Source Badge Dark@2x\" src=\"https:\/\/www.androidauthority.com\/wp-content\/uploads\/2025\/09\/google_preferred_source_badge_dark@2x.png\"\/><\/picture><\/div>\n<\/div>\n<div class=\"e_e e_P\">\n<p>Samsung&#8217;s President and Chief Design Officer, Mauro Porcini, recently sat down <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.fastcompany.com\/91530327\/samsungs-design-chief-wants-tech-to-feel-more-human\">Quick Response Podcast<\/a> Host Bob Safian for an interview. In that interview, Porcini offers some interesting details about the new design philosophy shaping your next Galaxy device.<\/p>\n<\/div>\n<div class=\"e_e e_P\">\n<p>According to the executive, one pillar of what they&#8217;re trying to achieve includes &#8220;ensuring that designers are the voice of humanity in the organization.&#8221; Porcini says there are four categories the team focuses on: live longer, live better, live louder, and live longer. He then explains the meaning behind these four categories.<\/p>\n<\/div>\n<div class=\"e_e e_P\">\n<p>Living longer means having technology that monitors your body and supports your physical and mental well-being. The next category, Live Better, deals with technology that saves you time, like AI and productivity tools. Live Loud is about technology that allows you to express yourself, such as creating content for social media. And the final area of \u200b\u200bfocus is live, which is about &#8220;surpassing yourself and preserving memories.&#8221; For this fourth category, think about taking photos and capturing video.<\/p>\n<\/div>\n<div class=\"e_e e_P\">\n<p>In addition to these four categories, Porcini says Samsung is pursuing three horizons. The first horizon focuses on incremental improvements to today&#8217;s products. Meanwhile, the second horizon is concerned with identifying opportunities for more radical change. The third horizon is to define the future portfolio of the company. Porcini says that this final horizon is where the four categories are most applicable.<\/p>\n<\/div>\n<div data-container-type=\"content\">\n<div class=\"e_uc e_P\">\n<p>Thank you for being a part of our community. Please read our comment policy before posting.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Brady Snyder\/Android Authority TL;DR A Samsung executive has shared how the company is redefining its design philosophy. The company is focusing on four key categories: Live Longer, Live Better, Live Harder, and Live Live. The executive also shared that Samsung follows three horizons, with the third horizon focused on the company&#8217;s future portfolio. Samsung isn&#8217;t<\/p>\n","protected":false},"author":1,"featured_media":90206,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58],"tags":[3406,5639,16444,22980,2350,5152,1006,737,9225],"class_list":["post-90203","post","type-post","status-publish","format-standard","has-post-thumbnail","category-devotionals","tag-approach","tag-design","tag-device","tag-exec","tag-galaxy","tag-product","tag-reveals","tag-samsung","tag-shaping"],"_links":{"self":[{"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/posts\/90203","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/comments?post=90203"}],"version-history":[{"count":1,"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/posts\/90203\/revisions"}],"predecessor-version":[{"id":90207,"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/posts\/90203\/revisions\/90207"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/media\/90206"}],"wp:attachment":[{"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/media?parent=90203"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/categories?post=90203"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/christiancorner.us\/index.php\/wp-json\/wp\/v2\/tags?post=90203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}