H&M’s Summer 2026 collection takes the scarf as a starting point and runs with it in every category. It includes draped silhouettes, flowing fabrics, bold prints, fringes, crochet and a palette that looks like a fruit market in peak season.
H&M Summer 2026 Collection

Papaya, mango, terracotta, cream and brown are special for this season. The collection knows what it wants to be. The Angelina Kendall images feature settings ranging from beach to city, open roads giving way to palm trees and sunsets.

At one glance she looks beyond formality, resort style, in a scarf-print robe dress, a black belt and an oversized hat. Another variation on dark brown: balloon trousers, a cropped top, kitten-heel sandals, and a fringed bag. At once soft and dramatic, it’s harder to pull off than it seems.

the rest of H&M Collection Fills the universe around those two forms. Sarong skirts, billowing maxi dresses, beaded swimwear, and sunset ombre tones in everything. Accessories match the energy: rainbow fringe bag, shell-style earrings, thick bangles.
H&M’s summer energy doesn’t stop there. Check out this Rio-inspired collection for the next wave.



