A top CEO has died in a horrific accident during a family vacation that also injured his 11-year-old son.
Tributes have been paid to Casey Gourley, 41, who died after being hit by an open-air tourist transportation Truck accident in Tola nicaragua.
The mother of three was the co-founder Ox Insights, a St. Louis-based marketing consulting firm.
According to a family fundraiser, his eldest son Julian was seriously injured in the accident and was flown back to the United States.
His family shared that he suffered head injuries, a skull fracture and a spinal fracture, as well as a collapsed lung.
Grelle was one of about 30 people — including children — killed when the tour truck lost control inside the Rancho Santana Resort on March 23, according to local media reports.
parade horror
According to the driver’s allegation, at least 15 people were injured when the car rammed into the crowd during the parade.
It is believed that the truck was going down a hill when it rolled over.
He was taken to hospital by first aiders but unfortunately he died on the way.
Grell reportedly suffered catastrophic injuries, including severe head trauma and a fractured skull.
Her brother Andy Joyce shared the sad news on Facebook, remembering his sister as “one of the most talented, driven and selfless people I have ever met.”
“She was tireless in everything she did, especially when it came to helping people.”
Gourley is survived by her husband, Dave, and their three young children – Julian, 11; Kit, 9; And country, 6.
A GoFundMe crowdfunding effort started to benefit the children has raised more than $302,000 as of Saturday — far exceeding the initial $250,000 goal.
national of nicaragua Police Still investigating the circumstances of the accident.
one in 2025 podcast interviewGourley said Ox Insight had surpassed $10 million in annual revenue in less than two years and was profitable from the start without outside funding.As reported new york Times.
Before launching Ox Insights, Gourley worked in venture capital and corporate dealmaking, including a stint as CEO of Gateway Media.
He started his career as a TV news reporter before moving into finance and entrepreneurship after earning an MBA from Washington University in St. Louis.
