Apple has spent years promising a smarter Siri. Most of those promises came late. Siri app privacy wasn’t really part of the conversation. Now, ahead of WWDC 2026 next month, Bloomberg’s Mark Gurman says That’s about to change.
The new standalone Siri app coming with iOS 27 will give users control over how long Apple keeps their conversation history. Siri app privacy options will include three options: auto-delete chats after 30 days, after a year, or keep them indefinitely. This reflects how the Messages app already handles retention. You choose what you’re comfortable with and Siri follows suit.
What else does the new Siri app bring?
The Siri app is a huge change compared to those privacy controls. It’s a full chatbot experience with conversation history, file uploads, and new chat creation. Two interface options let you start a new conversation directly or browse a messaging-style list of previous conversations.
On the backend, Apple is routing requests through its private cloud compute systems. This matters because Siri now runs on Google Gemini, following a multi-year deal announced by Apple and Google earlier this year. Apple says Google won’t use your conversations for model training, though the specifics of how exactly this works are vague.
This is where Siri app privacy becomes interesting as an issue to discuss. Gurman notes that Apple plans to ship the whole thing with a beta label at launch, the same approach it took with Apple Intelligence in iOS 18. The auto-delete controls are a real step up. Whether the rest of the product is ready is a question WWDC will answer.
