There are countless celebrity beauty brands out there, but none quite like Rare Beauty. Sure, it got the buzz because it was founded by multimillionaire actress, singer, and philanthropist Selena Gomez, but in my opinion, its intentional inclusivity and mental health advocacy is what makes it stand out from the sea of other celeb-backed makeup lines. Oh, and then there are the beautifully packaged and top-notch products! While Gomez has created many gems Soft Pinch Liquid Blush ($25) is the most popular in their line.
I scoured over 12,400 Sephora reviews to see what people are saying In fact Think about this product—and let’s face it, they speak for themselves. In short, the rich pigments, staying power and range of beautiful shades make beauty lovers buy this blush again and again.
Although the majority of reviews are positive (9,000 5-star ratings are nothing to scoff at!), no product is perfect, so we have to keep it real. The most common criticism was not on the blush itself, but on the sometimes leaking packaging. From what I’ve gathered, if you’re keeping this product on your vanity then you should use it, but if you’re planning on keeping it in your travel makeup bag, let’s say, you It is possible Want to be careful, as leaks have been reported. Additionally, a small number of reviewers said the blush smudged or didn’t last—but again, the overwhelming majority of reviewers give marks for the intense pigmentation and staying power.
Keep scrolling to shop some of the top shades and see what all the hype is about.
rare beauty
Soft Pinch Liquid Blush – Happy
you can’t No Smile when you wear this joyful color on your cheeks. The ever-popular Happy shade is a dewy, dreamy cool pink that looks great on all skin tones.
What do the reviews say
“Absolutely obsessed! Best blush I’ve ever tried. It goes on smoothly and is buildable. My best friend and I have very different skin tones and it’s hard to share a lot of makeup, but this looks beautiful on both of us!” — sephora review
“I am truly crazy about this blush! I believe wholeheartedly that there is no other one like it. I have repurchased it three times now and it never disappoints. It makes me and my makeup look so flattering.” — sephora review
“Light, airy, and easily buildable but goes on almost as a wash of color, so it’s really hard to go wrong and apply too much. Love the color Happy, it feels like a nice universally flattering shade of pink and can suit many skin tones. The main takeaways for me to repurchase this in the future are its texture and how long-lasting it is.” — sephora review
rare beauty
Soft Pinch Liquid Blush – Worth It
Worthwhile is that one shade of blush that everyone needs – it’s a perfect true rose that gives you a beautiful natural glow.
What do the reviews say
“It’s highly pigmented, easy to use, and I don’t have to reapply it during the day. It makes you feel and look alive!” — sephora review
“I love the shade of this liquid blush, just one drop is enough for a beautiful flawless look. It’s amazing.” — sephora review
“Excellent product and it definitely meets all my expectations, just one dot on each cheek is more than enough. Plus the color is really beautiful and it lasts so long, I would buy again :)” – sephora review
rare beauty
Soft Pinch Liquid Blush – Grateful
Red blush has been rising in popularity since celebrity makeup artist Rose Marie Swift said she used it before she walked the Victoria’s Secret Angels runway. I know it sounds intimidating for fairer skin, but try a few points of this blush in the shade Grateful, and you’ll be convinced.
What do the reviews say
“So pigmented! A little goes a long way, it’ll wear off before I’m finished. I absolutely love this color, even though it’s an intimidating red, it’s one of the most natural-looking blushes I’ve tried.” — sephora review
“If you need a seriously pigmented red blush, this is the one! It’s so pigmented, a small swipe with the back of my hand is almost too much to load my brush onto the cheeks. Really beautiful!” — sephora review
“Rare Beauty has the best liquid blush ever. The color is amazing, just need to apply a dot on each side on my face. I always blend with my fingers and it melts like butter, giving a natural look.” — sephora review
rare beauty
Soft Pinch Liquid Blush – Bliss
Do you want matte blush? Bliss is the perfect pinky nude you’ll want to have in your collection.
What do the reviews say
“I absolutely love this blush from the shade Bliss. It’s more soft-pigmented than the other shades. Would buy for the third time 😌” – sephora review
“I love this formula. It’s so easy to use and travel with. It’s actually a blendable liquid that dries down to a powder. I got the color Bliss and I’ll definitely be trying another color soon!” — sephora review
“I have re-ordered this blush twice because I love the baby pink natural finish. I have the shades Hope, Virtue, and Love but for some reason I always default to Bliss. I’m about to order my third container because it runs out so fast.” — sephora review
rare beauty
Soft Pinch Liquid Blush – Flexibility
We all love a toasted flush for summer, so if you’re in the market for a blush-bronzer hybrid, I’d point you to Resilience, a warm chestnut hue.
What do the reviews say
“Best blush ever this is my 4th blush ever 🌸! I’m obsessed.” — sephora review
“I always get the best and most natural look with this product, it’s an essential in my makeup routine. It doesn’t matter what color it is, the result is always amazing and beautiful.” — sephora review
“If you’re really into blush girls…this is it. I’ve been using cream blushes for the longest time, which have given me great results, and admittedly I was a little scared of using it because I’d heard it was horribly pigmented, but I’ve actually come to see it as a big pro as opposed to a con – you get bigger bang for your buck, and I find it’s much easier to use than my cream blushes. Literally a point over me “On the cheeks and going over it quickly with a dense brush gives me the same results I get from applying 2-4 times with my cream blush.” — sephora review
