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New one WalletHub Survey College students paint a picture of a generation under financial stress – questioning the financial returns on tuition, being unprepared to manage money, and grappling with spending pressure from social platforms.
why it matters: The survey found that outstanding student loan balances top $1.7 trillion and tuition continues to exceed inflation. Students’ growing skepticism about the value of college may shape enrollment, borrowing behavior, and demand for on-campus personal finance education.
by numbers
WalletHub surveyed more than 200 full- and part-time students at two- and four-year schools to reflect US demographics. key findings:
- 28% don’t think their tuition is a good investment
- 52% say their school is not doing enough to make them financially literate
- 53% people feel pressured by social media to spend more than their means
- 33% say the federal government shouldn’t give loans to schools with expensive tuition
- 30% cite student loan debt as their biggest post-graduation fear
Fear: When asked about their biggest post-graduation fear, students ranked four ways: 30% chose student loan debt, 29% said not getting a job, 25% chose credit card debt, and 16% said living with parents. Borrowing concerns accounted for more than half of the overall responses.
How it connects: College Investor has covered the findings with separate research. A CFP Board survey of 2,025 undergraduate students found that 65% want more education on savings, investing and debt management – and 83% link financial well-being to their happiness. Federal data shows that the cost of college has increased nearly three times faster than inflation since 1983, which helps explain why more than 1 in 4 students now question whether tuition is worth the payoff.
What will happen next: Expect renewed pressure on colleges to expand personal finance curriculum, more debate over whether federal loans should flow into higher-tuition programs, and continued scrutiny of how social platforms shape student spending. Schools that lean toward financial literacy will likely prepare themselves for a prosperous life.
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