Price alone is likely to make the iPhone Fold (or iPhone Ultra) a somewhat niche product in Apple’s lineup, but a new survey suggests there may be more interest in it than expected.
While most US smartphone owners surprisingly care most about two important but uninteresting things, interest in new form factors like foldables was surprisingly high…
It has often been interesting to me how the results of the same survey can be interpreted in different ways. A CNET The survey representative of US adults made headlines as to the lack of interest in folding phones.
A recent CNET survey states that smartphone users are not impressed enough with new features and concepts to consider upgrading their phones. Only 12% are inspired by AI integration and 13% are inspired by new phone designs.
For iPhone owners the figure is actually slightly higher at 14%.
Whereas CNET Considering it was of faint interest, personally I found it to be much more than I expected. I have seen a folding iPhone away A more specific product would be recommended than these numbers.
Of course, there is always a gap between interest level and actual purchase, and importantly, we do not know how much awareness respondents had of the potential price of the first folding iPhone. Interest levels may drop dramatically once they see the $2000+ price tag. But I think Apple should be encouraged by this level of appeal.
That’s no surprise when it comes to the two features people care about most – price (55%) and battery life (52%).
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